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2013 Gold Pick Winners
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Last Year's Gold Pick and Silver Pick Award Winners

Last year's Gold Pick Awards event was held on May 9, 2013 with more than 200 public relations professionals in attendance. PRSA Colorado presented 57 awards to individuals and organizations for their achievements. Below is a list of the organizations awarded:

Grand Gold Pick Winners

  • Linhart Public Relations – Internal Communications - Business: Building Collaboration and Culture from the Inside-Out; Events and Observances (seven days or fewer) - Business Products: Bringing Chipotle's Cultivate Festival to Denver

Gold Pick Winners

Public Relations/Communications Firms

  • Communications Strategy Group (CSG) – Events and Observances: Take Back Your Banking
  • JKD! & Company – Pro Bono Projects/Programs - Special Event: Casa Magical Mile Gala; Media Relations – Consumer Services: Career Innovation 2012
  • Linhart Public Relations – Pro Bono Projects/Programs - Electronic: Bringing Wish of a Lifetime's Mission to Life (Mission Video); Media Relations - Consumer Services, Health Care Services: UnitedHealthcare HEROES Grants Raise Awareness for Childhood Obesity; Pro Bono Projects/Programs (Special Events): Bringing The Boulder International Film Festival Center Stage; Marketing - Consumer Products: A Consumer-Centric Approach to Celebrating Brand Milestones; Newsletters: Verlasso Harmoniously Raised Salmon e-Newsletter: Currents; Marketing Consumer Products - Food and Non-alcoholic Beverages: "Let's Doodle Lunch" Integrated Campaign Drives Engagement and Sales
  • MGA Communications and Vaisala – Media Relations - Business to Business: Vaisala Across America - A Road Weather Technology Tour
  • Philosophy Communications – Integrated Communications: Apply the Knowledge; Marketing Consumer Products: Give the Gift of Colorado; Reputation Brand Management: Give the Gift of Colorado; Media Relations – Government: Give the Gift of Colorado; Media Relations – Consumer Products: Give the Gift of Colorado
  • Pure Brand Communications – Websites - External: NCM Fathom: Classic Cinema Timeline; Smartphone/Tablet application: Sagwag - An Application For Cyclists to Raise Money Whilst Racing in a Charity Event; Media Relations - Consumer Services: First Western Trust Media Relations


  • Air Force Space Command – Social Media - Associations/Government/Nonprofit Organizations: Air Force Space Talk
  • City of Commerce City – Publication: Be the Adventure: Summer 2012 Park and Recreation Activities Guide; Press Conference: Missing Child Landfill Recovery Operation; Digital Brochure: Redefining Commerce: Interactive Digital Brochure
  • Colorado State University – Brochures - Print: "InFact 2012-2013"
  • Denver Art Museum – Integrated Communications - Associations/Government/Nonprofit Organizations: Only in Denver: Yves Saint Laurent Retrospective at the Denver Art Museum; Website - External: New; Social Media - Associations/Government/Nonprofit Organizations: Beyond Links to Event Listings: Social Media at the Denver Art Museum
  • Denver International Airport – Creative Tactics - Associations/Government/Nonprofit Organizations: "Road-eo" Stimulation Eases Fears Over Changes to Passenger Drop-Off Procedures at DIA
  • Farm Credit – Publications-Books: Producing Excellence Commemorative Book; Social Media - Consumer Services: Farm Credit Goes Social
  • Kaiser Permanente – Public Service-Association/Nonprofit: "The Weight of the Nation" Community Engagement Campaign; Workshops/Seminars/Training Programs: Preventing Falls; Workshops/Seminars/Training Programs: Hearing Services; Internal/Intranet Videos Programs: Value Compass Award Videos
  • Kaiser Permanente Colorado – Feature Stories - Nonprofit Organizations: "Employee Hero Stories"
  • Morris Animal Foundation – Social Media - Associations/Government/Nonprofit Organizations: Getting Sociable with Science
  • Portico – Online Videos: Component Award Category
  • U.S. General Services Administration – Media Relations – Government: GSA Transforms Historic Building To Innovative Sustainable Building Model

Silver Pick Winners

Public Relations/Communications Firms & Other Organizations

  • Communications Strategy Group – Events and Observances (seven days or fewer): Investing and Politics; Integrated Communications: Investing and Politics
  • Linhart Public Relations – Blogger Campaign: Those are Crocs? Changing Brand Perceptions with Blogger Ambassador Program
  • MGA Communications and Vaisala – Advertorials: Condition Patrol - New Mobile Technology for the Road Weather Industry
  • Philosophy Communication - Marketing Consumer Services: Frisco, Colorado - Eat, Stay, Play in Frisco
  • Pure Communications – Internal Communications-Consumer Products: LA Phil LIVE Season 2 - An Integrated Campaign to Promote Arts Awareness; Smartphone/Tablet application: Western Union Payments Legend - A Game to Drive Potential Customers to Tradeshow Booths
  • Weber Shandwick – Events and Observances (seven days or fewer) - Business, Services: Elevating the Anschutz Health and Wellness Center as a Leader and Innovator in Health and Wellness


  • City of Commerce City – Community Relations: Quality Community Initiative Stakeholder Group
  • Colorado State University – Events and Observances (more than seven days) - Government: Morrill Land-Grant Colleges Act 150th Anniversary; Social Media - Government: Introducing the Candidate for Top Mascot: CAM the Ram; Magazines - External Audiences Primarily: Food For Thought
  • Farm Credit – Blogs: The AGgregator; Media Relations - Financial Services: Farm Credit Producing Excellence
  • Pinnacol Assurance – Annual Report - Business: "We Are Pinnacol"
  • Regis University – Social Media: #thisisregis | Regis University's Brand Marketing Department
  • The Iliff School of Theology – Online Communications - Social Media: Social Media: The Iliff School of Theology


PRSA Colorado
12011 Tejon St., Ste. 700, Westminster, CO 80234
(303) 920-0176, fax (303) 458-0002